Bali · Story led production
Best Friend Productions is a Bali production company working across both ends of the same craft. We run the whole arc in house, from concept and script through shoot, edit, colour and publish, with Western creative direction and local production.
Everything moving on this page is our own footage
Short form
A retainer is not a post count. It is a system that turns one shoot day into a month of work people actually finish watching. Every piece ships against our open loop standard, so the first three seconds earn the next thirty.
Every retainer is shaped to your brand and quoted after a founder-to-founder call. Retainers run on a three month minimum.
Long form
The long form work is where the brand gets a spine. We write it, cast it, shoot it on cinema glass, cut it and grade it, then break the same footage down into the short form that carries it for the rest of the year.
Foundation work
Sold on its own or bundled in front of a retainer, so the content has something to stand on.
Every production is scoped and quoted on a call, once we know the story, the deadline and where it will live.
New formats
The platforms keep changing where people watch, buy and search. These are the formats we are building for right now, run by the same crew and held to the same open loop standard as everything else we make.
Short vertical drama, told in one to two minute episodes and built to be binged on a phone. Streaming platforms have started commissioning original Indonesian series from local production houses, and brands are using the same format to tell a story across a season instead of a single ad.
We are a licensed Indonesian production company with a local crew, so we can develop, cast and shoot a full Bahasa series in Bali, or co-produce with you.
Threads has passed 500 million monthly users and opened ads to every advertiser this year, while most brands still treat it as an afterthought. We build your voice there, grow the account and run Threads ads alongside your Instagram.
More people now ask ChatGPT, Perplexity or Google's AI answers who to hire before they ever open a search result. We set up your site, your FAQs and your mentions so those tools can understand your business and recommend it.
Indonesia is TikTok Shop's biggest market, and live streams are where a growing share of the selling happens. We run your lives end to end, from the set and the host to the script, then cut every stream into short clips that keep selling afterwards.
Ads now win on how many good versions you can test. We shoot real footage in Bali, then use AI to extend it into 30 or more ad variations a month, so you find the winning hook faster without your ads looking generic.
New formats are scoped and quoted on a call, the same as our retainers and productions.
Selected work
A fight camp that needed a series and a feed, a recording artist who needed a signature piece, a Los Angeles brand that needed its founder out of the caption box, a coach rebuilding paid ads, a healer who needed a brand, and our own community engine. Each one has a full case study and live links behind it.
Documentary series and social retainer · Bali
A fight camp in Pererenan turned into a six episode documentary series, shot over sixteen days from mid July to a professional fight card, with the gym's social run as a cinematic retainer from the same masters.
Music video, full production · Bali
The rebrand single for a Korean born, New Zealand raised R and B artist, shot in one day at a private villa and taken from storyboard to colour in house, with the launch designed as the first line of an artist business.
Social retainer · Pet care · Los Angeles
Luxury pet care on the Westside of Los Angeles, run from Bali. A written voice, a weekly framework and a production SOP took the content off the founder, and a second audience opened a line the brand had never sold into.
Meta Ads · Coaching
A wealth and leadership coach whose previous agency got her ad account banned. We rebuilt paid acquisition on compliance safe creative, fixed the tracking nobody had caught, and she renewed on the numbers.
Brand build · Website · Wellness · Bali
A breathwork facilitator and clinical hypnotherapist taken from a scattered feed to a brand, a website that books and an offer ladder. Since the build she has raised her prices and launched a retreat series.
Community brand · Paid ads · Threads · Email
Our own women's community brand, built from zero with paid ads, email, a Threads engine and a live software product, all run in house and still growing.
The standard
Retention is the product, so every hook we write for a client opens a question and holds it open until the body of the piece pays it off. Four rules govern every deliverable that leaves this studio.
How it runs
Book a founder-to-founder call and answer a short questionnaire as you book: where your audience lives, what you sell today and what you want built first. We read every answer before we meet, so the call goes straight to your brand, and you leave with a quote shaped around it.
Book a founder-to-founder call Prefer to write? bestfriendproductions@proton.me